Amazon has been one of the clear winners in the digital age, but will it also win in the grocery shopping space? Or will it be forced to share its technology and level the playing field?
Shopkick is an app that offers a fun and easy way to earn rewards for visiting stores and purchasing a variety of products. It is generating enormous amounts of data on shoppers’ habits, including location and time of purchases, that give retailers and brands an opportunity to tailor their marketing efforts and make business decisions.
With the rise of eCommerce, Macy's can’t meet customer’s shopping expectations.
Nordstrom has found a way to seamlessly integrate the shopping experience online and offline to maintain customer loyalty.