OLX, the world’s leading classifieds platform, missed the opportunity to go through the right Digital Transformation in a timely manner… Will they still be able to succeed?
How Amazon combines its customer-centric approach with data-driven decision making to create and capture value.
How is Big Data and Recommendation Engines shaping customers’ preferences and experiences in e-commerce?
Amazon is leveraging Alexa to gain a deeper foothold in the apparel space.
Twitch is an online platform that gives video game steamers the ability to make money directly from the viewers they attract. Unlike many traditional content creators that must achieve a minimum size to attract ad buyers and corporate partners, or even YouTube content creators who require YouTube to sell ads on their behalf and sometimes don't see a direct correlation between views and revenues, Twitch streamers are able to form a direct relationship with their viewers and to easily monetize their popularity.
What started as a social network for bookworms has turned into the largest site for readers and book recommendations with 65 million members, 2 billion books added, 68 million reviews. Goodreads leveraged crowdsourced reviews, a sticky offering (more you use it more valuable it is), and reaped the rewards when Amazon purchased them in 2013.
Workers are disgruntled in Amazon’s MTurk marketplace, but can they successfully demand more rights?
Amazon has been successful in leveraging users to review its products … now, the integrity of those reviews are at stake.
Amazon has become the third largest music subscription globally . Should Apple and Spotify be scared? Yes.
Shopify burst on the scene in 2004 as a straightforward way for merchants to set up an online store at a hosted domain. The Canadian firm initially gained traction through its product superiority and affordability. Merchants and customers loved the […]