Digital Winners & Losers

February 01, 2018

Read The Full Prompt

Digital technologies are upending many industries and companies. Think about Uber’s impact on the taxi business or Spotify’s impact on music downloads and the record industry.

For this assignment, we would like you to identify companies/organizations that you think are winning or losing. Just work on either winners or losers. Please focus on just one organization. Tell us why they are a winner or loser. Discuss elements of how they create and/or capture value that is leading you to call them a winner or loser.

Create an approximately 500-750 word post to make your contribution on by 6pm on Feb 1. Please create appropriate tags for your post including if it is a “winner” or “loser.” Please also respond to and comment on three other posts per module. Feel free to use graphics, data, videos and links to other sites to corroborate your points.

Selected posts will be discussed in class and also featured on the HBS Digital Initiative website.

Please prepare a 2-3 min summary of your blog post before class.

Responses (83)

Hotel Tonight – A Travel Winner
Posted on February 1, 2018 at 6:04 pm
Hotel Tonight (HT) is a mobile-only marketplace that brings together hotels with travelers. HT started in 2010 as a mobile app that helps travelers find a hotel room on the same day at a discounted rate. It achieved deeply discounted [...]
Condé Nast: No Longer in Vogue
Last modified on February 1, 2018 at 3:04 pm
Condé Nast, once a magazine powerhouse, is in decline. Through a series of company reorganizations and brand closures, all signs point to a company struggling to adapt to the digital economy.
Peloton: Bringing the Studio to You
Posted on February 1, 2018 at 3:47 pm
Peloton has created their own "fitness as a service" ecosystem that delivers the quality and experience of a boutique studio workout without leaving your home.
The New Mad Men
Posted on February 1, 2018 at 1:03 pm
IBM's digital agency iX is changing the way corporations engage and market to consumers
Alexa: Your new roommate
Last modified on February 1, 2018 at 5:59 pm
Until three years ago, only a lucky few had had the pleasure of controlling their homes (... and spaceships ...) with their voice: Tony Stark and the crews aboard in Star Trek. Today, 16% of American households (or around 39 [...]
“Human Uber”
Last modified on February 1, 2018 at 4:40 pm
Feeling tired to go to some events but your physical presence is important? Let the "Human Uber" attend it for you!
No Signs of Surrender at This Retail Bank
Last modified on January 31, 2018 at 4:07 pm
Many have prophesied the death of retail banking - and while the traditional retail model may be dead, at least one traditional bank is changing to keep up with the times.
YouTube TV: On Top of the Over the Top World
Ross Galloway
Posted on February 1, 2018 at 5:44 pm
To combat cord cutting, traditional and digital TV distributors have launched services bringing TV to customers over the internet - or "over the top". YouTube's existing user generated content allows it to license fewer networks for its TV service and [...]